CensusRise turns your “Schedule a Tour” button into a five-question care assessment — the same questions your team already asks on the first phone call, asked before the phone rings. The family gets a clear place to start. You get a booked tour on your calendar.
Your first 90 days
Day 41The guarantee tracker. Ten booked tours in ninety days — or we keep working for free until you get them.
The referral services didn’t win because they’re better than you. They won because they put a guided assessment in front of the family first — and then sold you the answer.
Taken by a referral service on a single placement — roughly one month’s rent for a family who was already searching for a community like yours.
The lifetime value of one move-in. Which is exactly why that fee stings for years, not months.
Communities in our July 2026 review of local independent sites using any kind of assessment. Every one converts on a phone number and a static form.
Meanwhile the daughter researching you at 10pm on a Tuesday gets a contact form — and silence until Monday.
Families never see CensusRise. Every page carries your community’s logo, colors and voice — because the trust needs to land on you, not on us.
Your ad, your Google listing, your website — traffic you already have. We never touch your ad account and we never take a cut of it.
Who she’s finding care for, first — that one’s easy to answer. Then the situation, then the daily needs. Timeline comes last, once she’s invested.
A plain-language recommendation — independent living, assisted living, or memory care — with your tour calendar on the same page. No dead thank-you page.
If she doesn’t book today, she gets a text-first follow-up that runs for months — and your team gets an alert the moment she’s ready to talk.
Families take thirty to a hundred and twenty days to decide. Most communities follow up twice. The Care Guide is a digital assistant that keeps the conversation warm for the whole cycle — by text, in your community’s voice, with your team one tap away.
Denise was alerted at 10:19pm.
No weekly coaching calls. No course library nobody finishes. You get one screen that answers the only question an owner asks: is this working?
This month
Updated 6 min agoPipeline value assumes your own monthly rate and average length of stay — you set both at onboarding.
Move the sliders to your own numbers. CensusRise is $797 a month — $9,564 a year, flat, no matter how many families it brings you.
We deliberately default to 40% — not 100%. Some families will always come through a referral service. The point isn’t to replace them; it’s to stop paying for the ones who already found you.
That’s what stays in the building each year if CensusRise captures 40% of those families directly.
CensusRise pays for itself the moment it saves you two placements.
No setup fee. No contract. Cancel any month.
Fifteen minutes, no deck. We’ll tell you on the call if you’re not a fit.
If you don’t get them, we keep working for free until you do. Not a refund — our labor, until the promise is true.
Two conditions, and they exist so the clause can’t be made un-winnable: you run the ad spend we agree on up front, and your team responds to a booked lead within 24 hours. We measure booked tours on the calendar we run — never move-ins, because those depend on your front desk, not on us. We won’t guarantee something we don’t control.
When we build this for you, we won’t build it for the community down the road. In this business your competitor is usually three exits away — so the exclusivity is real, and it’s first-come.
No, and we don’t want to. You keep your ad account, your agency and your budget. CensusRise is the system your traffic runs into — the part between the click and the booked tour. If you already work with an SEO or listings vendor, we sit on top of what they built, we don’t replace them.
No. Your site stays exactly as it is. We build one branded assessment page that carries your logo, colors and photography, and you point your “Schedule a Tour” buttons and ad links at it. Families never see our name anywhere in the experience.
Yes — we disclose it, on purpose. The Care Guide introduces itself as your community’s digital assistant, answers only from the facts you give us, never quotes a price you haven’t approved, never offers a medical or care-level opinion, and hands off to a human the moment the family wants one.
We’ll walk you through the full guardrail list before you sign anything. It’s the first thing corporate and legal ask about, and we’d rather you have the answer in writing.
Answer the families we book. That’s the job. Setup takes about ninety minutes of your time in week one — a kickoff call, your pricing and care details, and calendar access. After that the only ongoing ask is the 24-hour response window, which is also one of the two conditions on the guarantee.
It’s built for exactly that. Our customers are independent communities and regional groups of two to ten properties — not national chains with a corporate marketing department. If you have one building and one person handling inquiries, this is the version of “more leads” that doesn’t create more work for them.
Then you stop paying and we keep working. There’s no contract to get out of — cancel any month and we hand over your leads and your data. And inside the first ninety days, if you haven’t got ten booked tours while running the agreed spend and answering leads within a day, we work for free until you do.
Seven days from kickoff. We write the assessment, brand it to your community, wire up your calendar and alerts, load your pricing and care details into the Care Guide, and hand you the dashboard. You approve everything before a single family sees it.
Pick a time below. Fifteen minutes, no slide deck. Come with your census number and what you paid in referral fees last year, and we’ll tell you straight whether this moves it.
Prefer email? [email protected] · Or call (470) 508-2991